Advance Blog

May 24, 2023
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Keys to Building a Long-Term Mission

A company’s success is highly dependent on its ability to define and stick to a specific long-term goal. A clear mission statement helps organisations achieve their goals, allocate resources, and motivate employees.

Here are some guidelines for developing a sustainable corporate mission.

Defining values: 

The first step is to determine the organisation’s guiding principles. These principles define the company’s priorities and inform the way it operates. 

SWOT analysis: 

Companies can better evaluate their internal strengths and weaknesses, as well as external opportunities and threats, by conducting a SWOT analysis. This analysis can reveal the company’s current state and the changes needed to realise its vision.

SMART goals: 

As part of developing a long-term goal, it is important to set goals that are SMART (Specific, Measurable, Achievable, Relevant, and Time-bound). They should be ambitious but realistic, reflecting the values and vision of the company.

Employee engagement: 

Getting your staff invested in the company’s mission is essential. Companies need to get their staff involved and make sure everyone has a chance to be heard.

Planning and implementation: 

After objectives have been established, the next step is to develop a strategy and put it into action. Part of this process is figuring out what’s needed, when you need it, and how to get it.

Progress evaluation and adjustment: 

To keep the business heading in the right direction toward its goal, it is crucial to assess its current situation on a regular basis and make necessary adjustments to the plan as needed.

Continuous communication: 

Constant communication is the binding force that keeps everyone working together and focused on the goal. This requires regular updates, progress reports, and feedback. 

Recently, we went through the process of creating our own mission with the aim of simplifying recruitment to its essence: finding great talent when the pressure is on.

We recognise that we can only succeed in our mission by drawing together top-tier talent from a wide range of backgrounds with the help of experts in the local market.

Founded on the principles of inspiration, unity, relationships, empathy, and expertise, we at Connexus strive to embody the “Connexus way” in everything we do. Rebranding, a new website, new global offices, key promotions, and strategic relocations have helped us achieve this goal.

As a recruitment company, we see the importance of people in planning and carrying out an operation. Without the right people, a mission cannot be successful. These people lead the company’s mission and growth with their knowledge, experience, and passion. Additionally, a cohesive group can boost company morale and retention.

The planning and execution of a mission can be complex and time consuming. However, by taking the right steps and working with the right partners, businesses can create a clear mission that will guide their future efforts. 

With the help of Connexus Global, a recruitment agency in Bangkok, Singapore, and London, businesses can find the best candidates to carry out their plans. Contact us today to get started.

Connexus Global
Connexus Global pride ourselves in our specialist approach to the Value Chain. Our comprehensive functional research facility located in Bangkok enables us to be consistent with our talent pool growth across the globe for each function within the value chain.

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