Surround yourself with good people…

By  Belinda Skinner, Country Manager at en world Thailand Specialist, Recruitment Consultants You’re only as good as your team… many managers forget this. A high achiever focuses on “me” whereas a true leader will focus on the achievements of the “team”. The sign of a good leader is having a good team behind them. Many managers fear having […]

Chamber Business News: September 2018

12 September – ESB Manufacturing Member Briefing: “Shifting Safety Culture in the Workplace” On Wednesday 12th September, AustCham Thailand organized an ESB Member Briefing on Shifting Safety Culture in the Workplace at WHA Plaza 3. We would like to thank Mark Everstyn, General Manager at Linfox International Group for sharing us with insights of Linfox’s […]

Role of digital technology in tourism

By Kanlaya Mathyakom, Founder at Pickaboo co., Ltd With the rise of digitalization in travel industry, there are many benefits; mainly trips are easier to arrange and travellers become more independent. The process is shorten considerably as many unnecessary tasks are eliminated, thanks to the application of technology. We book flight online, then check-in at the kiosk and […]

Personalized experience

By  RJ Rojvirasingh, Managing Director at MAD APPE DEVELOPMENT CO., LTD.  It’s 2018 and there’s one aspect that’s growing rapidly in the digital marketing world, catch phrases… Content is King Lower your CPC Improving digital ROI Higher conversion rate Make it viral I’m not saying that these catch phrases are wrong, many companies developing these concepts for […]

A Quick Look at Programmatic Media in 2018

By Tom – Nguyen Truong Tung, Managing Director at Syndacast As many of us may have known, the recent growth of programmatic advertising comes from the fact that it eliminates the obvious drawbacks of placement buying. Marketers no longer need to contact publishers to negotiate prices and get stuck with a placement that doesn’t perform well. Programmatic buying […]

Exploring the World of Digital PR

By David Norcross, Managing Director of Lexicon As a catch-all term, Digital Marketing encapsulates everything from achieving top ranks on Google to influencing opinion on Instagram; and from garnering positive reviews on Panthip to generating sales through Facebook. A lesser-known subset of digital marketing, Digital PR turns its focus away from ROI, serving instead to build brand […]

AI will enhance the human workforce – not replace it

By Ratna Wright , Director at Grant Thornton Thailand Artificial Intelligence (AI) is a concept that remains much discussed but poorly understood. There are popular speakers who preach its potential, predicting that we will soon live in an automated world where human work is no longer necessary. Others worry about the disproportionate power that general artificial intelligence will bring […]

The Digital Education Space in the Workplace

By Rob Kawada, Managing Director, English Gang Bangkok is a very interesting place. You have a mix of new and old, forward thinking and conservative. Technology and education are no different in the sense that many companies are embracing new technologies while the education and training their employees receive are relatively old fashioned. When you look at […]

Australian Embassy organise a mentoring activity for the Airports of Thailand quality control personnel

Source: Australia in Thailand Australian Embassy’s Aviation and Maritime Security Division in the Department of Home Affairs recently organised a mentoring activity for the Airports of Thailand quality control personnel from headquarter, Suvarnabhumi Airport and Don Mueang International Airport on how to plan for, conduct and report quality control audit activities in the area of cargo […]